Bentonville Film Fest and I.O. Metro

The inaugural Bentonville Film Festival (BFF) is underway in Bentonville, Ark., near our corporate offices in Lowell, Ark. This is an exciting experience for Northwest Arkansas and I.O. Metro was given the opportunity to showcase our furniture thanks to one of our designers, Mary Beth Williams. Check out how she turned an office into a chic hospitality lounge: 

"The marketing firm, Elkins Design, contacted me a few weeks back.  They had been chosen to host the BFF Filmmakers lounge this year, because they are the perfect location – a long photography studio connected to their offices off the Bentonville square.  The purpose of the Filmmakers lounge is to provide a space that producers, actors, and filmmakers can go to "get away" from all the festivities; eat, check emails, sign contracts with each other, and have professional head shots taken.  I had a big grey empty box to work with.  Nothing that shouted intimate!  

Their only lighting was the overhead fluorescent commercial lighting, which is not attractive to say so the least.  I knew lighting would be crucial in this environment so I placed two dramatic Halo Orb Chandeliers above each sitting area to anchor the room.  Various seating was used in durable materials that looked chic and sophisticated, like a high-end hotel lobby.  I mixed glass tables with rustic accessories to give it an eclectic vibe.  The Atelier bookcase was placed in the middle to display liquor behind the bar and create a focal point in the room.  The round lines of the piece are a nice break from the vertical and horizontal lines on the wall.  

With 54 films being featured at this year's festival, we wanted to showcase them in a special way.  Originally, Elkins design planned on placing posters in a line up on one wall.  To add interest, I broke them up through out the lounge and framed them with vibrant curtain panels.  I chose ten-foot panels to hang as high as possible and really draw the eye upward.  With a grey background and neutral furniture, these curtains really add a pop!  

I went by last night and noticed several of the actors signing their posters.  So cool!  And the BFF crew in charge came by to see the lounge for themselves.  They have done dozens of festivals over the years, including Sundance, and I quote "they have never seen any lounge this nice before."  Very proud that I.O. Metro got to help kickoff and represent during the first of MANY Bentonville Film Festivals to come." 

Interested in having a chic, high-end lounge in your own home? Stop by an I.O. Metro store near you or you can visit our website to view all of these great pieces. Our Design Consultants will give you the picture perfect home you've been wanting. 

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